Apr 18, 2023
Dr. Sean Pastuch is a chiropractor who founded Active Life to create opportunities for people to live active, fulfilling lives. He recognized that the fitness industry is great for people who are already healthy, and the healthcare industry is great at helping people who are sick, but there is a huge group who live between healthy and sick. I invited Sean to join me on the podcast to talk about his approach to fitness, which he calls "practical fitness". He explains how to incorporate practical fitness into your current fitness routine and discusses the benefits of training for longevity and health, rather than for aesthetics.
The Cliff Notes
Sean's career journey
What is Active Life and how is different from what others in the fitness industry are doing?
Practical fitness vs. functional fitness
How to incorporate practical fitness into your life
Training for longevity and health compared with training for aesthetics
Dr. Sean Pastuch founded Active Life as a solution to the problems he experienced over a decade and a half of clinical practice and personal training experience. Sean started his career at the very bottom of the fitness industry cleaning mirrors and organizing equipment at a privately owned bodybuilding gym and worked his way up to being a top performer for the world recognized Equinox Fitness Clubs. He went on to earn a doctorate of Chiropractic and spent almost ten years in clinical practice. He has put the skills he developed through his unique life experience to create an industry shifting system that evolves fitness to function as healthcare in an inspiring, profitable way.
Active Life has helped over 100 boutique gyms to generate personal training revenues that exceed their entire group membership revenue in an industry where personal training did not even exist prior to Active Life's arrival.
They have supported big box health clubs from pre launch to maturity, ensuring the personal training department was hired, developed, and incentivized in such a way that staff churn was negligible as was management burden.
They have helped established big box health clubs to transform personal training departments from thorn in ownership's side to industry leading departments that lead to the owners of the gym speaking at international conferences on the value of personal training and how to build it.
If you are looking for cultural change to the personal training department at your club to turn it into the pride of the gym, look no further than Dr. Sean and Active Life.
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